
“There is one of those beastly motor-cars. What a foul dust it’s raising!” This is an adapted quotation from Through East Anglia in a Motor Car, published in 1907 and written by J. E. Vincent, describing a road trip across Breckland in Norfolk in a new Rolls Royce Silver Ghost driven by Claude Johnson, co-founder of the company. At the time, Breckland was a large area of sandy heathland completely devoid of trees, but it was decided after WW1 to plant it with thousands of acres of mainly conifers to ensure that the country was never short of timber again.